About Me
Designer, systems thinker, and lifelong artist.
I’ve designed tools for pharmacists, optometrists, automotive technicians, and store associates helping customers in the middle of a busy shift. I care about making experiences clear and dependable for industry professionals, built to handle whatever the job throws at them.
How I think
Problems rarely start with the interface
They start where an organization's assumptions stop matching reality. Every stakeholder and user sees a different piece of the picture, so I work to build a shared understanding before decisions are final.
How I work
Make ideas tangible
Artifacts reveal assumptions. I use prototypes, workflows, and visual models to surface miscommunications and gaps in understanding before they become expensive mistakes.
Follow the evidence
Strong opinions are useful starting points, not destinations. Research, feedback, and operational realities should continuously shape the direction of a product.
Design for reality
I start with common workflows, then look for opportunities to widen the happy path. Enterprise products succeed when they support not only ideal conditions, but the real-world situations users encounter every day.
Outside of work
I’m a husband, a father of three, a designer, and an artist. As an art student surrounded by incredible artists, I learned that mastery isn’t something you’re born with; it’s time, put in consistently. I’ve spent thousands of hours drawing, sculpting, and painting, many more designing, and I’ve tracked my practice for over a decade.
That belief eventually became Skillmark, an app I designed to help people see their practice add up. Whether it’s design, art, or cooking, I love the process of getting steadily better at something that matters.
art school years.